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Uber hires Coca-Cola veteran Rebecca Messina as its first chief marketing officer (Catherine Shu/TechCrunch)

Catherine Shu / TechCrunch:
Uber hires Coca-Cola veteran Rebecca Messina as its first chief marketing officer  —  Uber announced today that it has hired Coca-Cola veteran Rebecca Messina to serve as its chief marketing officer.  Messina is the first person to hold that title at Uber and will work with its international marketing teams …



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