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Zendesk is acquiring sales force automation platform Base, which has raised more than $50M, for an undisclosed purchase price (Ron Miller/TechCrunch)

Ron Miller / TechCrunch:
Zendesk is acquiring sales force automation platform Base, which has raised more than $50M, for an undisclosed purchase price  —  Zendesk has mostly confined itself to customer service scenarios, but it seems that's not enough anymore.  If you want to truly know the customer behind the interaction …



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