Source: Nielsen will begin sharing Amazon and Hulu viewing data later this year increasing the pressure on Netflix to start sharing viewing data for its shows (Claire Atkinson/NBC News)

Claire Atkinson / NBC News:
Source: Nielsen will begin sharing Amazon and Hulu viewing data later this year increasing the pressure on Netflix to start sharing viewing data for its shows  —  Looming competition, mounting pressure from entertainment industry players and tracking efforts from media measurement companies are pushing Netflix to open up.

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