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Under Armour to sell MyFitnessPal to investment firm Francisco Partners for $345M, after buying it in 2015 for $475M, and sunsetting Endomondo, bought for $85M (Darrell Etherington/TechCrunch)

Darrell Etherington / TechCrunch:
Under Armour to sell MyFitnessPal to investment firm Francisco Partners for $345M, after buying it in 2015 for $475M, and sunsetting Endomondo, bought for $85M  —  Global fitness giant Under Armour announced this morning that it will be selling MyFitnessPal to investment firm Francisco Partners …



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