Nielsen: Netflix's share of most-watched shows has dropped from 80%+ in 2021 to ~50%; Amazon, Apple, HBO Max, Hulu, and Paramount+ have shows in 2025's Top 10 (Lucas Shaw/Bloomberg)

Lucas Shaw / Bloomberg:
Nielsen: Netflix's share of most-watched shows has dropped from 80%+ in 2021 to ~50%; Amazon, Apple, HBO Max, Hulu, and Paramount+ have shows in 2025's Top 10  —  Netflix released the most-watched series of the first half — but is losing ground to rival streaming services.  —  Good evening from New York City.

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